2015 marks the first year that mobile search has overtaken desktop search. With people using their mobile devices on the go, the business need for going mobile is vital. Our smartphones are constantly glued to our hands, and with updated models being released every month, this need isn’t going to change any time soon.
SMS marketing is one of the best and most efficient options to contact customers, especially whilst they are on the move. Although many people now receive emails to their smartphones too, the open rate of a text message still far exceeds the open rate of an email.
Infographic by TextAnywhere - SMS Marketing